The primary purpose of our website is to help you learn more about House of Milly. We want you to feel secure when visiting our website and are committed to maintaining your privacy when doing so.
WHAT INFORMATION DO WE GATHER?
House of Milly collects information on Houseofmilly.co.uk in two ways: (1) directly (for example, when you provide information to complete an online form and (2) indirectly (for example, through our website's technology).
We may collect and process the following information:
Information that you provide by filling in forms on our website. This includes signing up to receive information from us, registering interest in an event or requesting information from us. It is completely up to you whether you want to provide it.
If you contact us, we may keep a record of that correspondence
Our website collects information about your computer, including (where available) your IP address, operating system and browser type, for system administration, to filter traffic, to look up user domains and to report on statistics.
Details of your visits to our website, the pages you view and resources you access or download, including but not limited to, traffic data, location data and other communication data. Please see the Cookies section below for more information.
When this information relates to or identifies you, we will treat it as “personal data.”
HOW DO WE USE INFORMATION THAT WE COLLECT FROM THE SITE?
We use personal data to provide you with information you request and for other purposes which we would describe to you at the point where it is collected, or which will be obvious to you. For example:
• To fulfill your requests for information or other content.
• To contact you for marketing purposes where you have agreed to this.
We analyse your IP and browser information to determine what is most effective about our website, to help us identify ways to improve it and make it more effective. Please see the Cookies section below for more information.
We analyse your IP and browser information to determine what is most effective about our website, to help us identify ways to improve it and, eventually, to determine how we can tailor our website to make it a more positive and relevant user experience. By using our website you agree that we can place cookies and other similar technologies on your device.
The following describes our use of personal data for marketing purposes:
• Sources of marketing data
• Targeted email
• Customer Relationship Management (CRM) databases
• Use of Houseofmilly.co.uk
• Combining and analysing personal data
SOURCES OF MARKETING DATA
The bulk of the personal data we collect and use for marketing purposes relates to individual employees of our clients and other companies with which we have an existing business relationship.
We may obtain contact information from public sources, including content made public at social media websites, to make an initial contact with a relevant individual at a client or other company.
We may obtain contact information in the form of direct marketing prospect lists from commercial sources, to make an initial contact with a relevant individual at a client or other company.
We use the direct marketing prospect lists to share information about House of Milly and its services that is likely to be of interest to recipients. We use this data on a legitimate interest basis and in accordance with GDPR.
We send commercial email to individuals at our client or other companies with whom we want to develop or maintain a business relationship in accordance with applicable marketing laws.
Our targeted email messages typically include cookies, and similar technologies that allow us to know whether you open, read, or delete the message, and links you may click. When you click a link in a marketing email you receive from House of Milly, we will also use a cookie to log what pages you view and what content you download from our website.
Targeted emails from House of Milly may include additional data privacy information, as required by applicable laws.
CUSTOMER RELATIONSHIP MANAGEMENT (CRM) DATABASES
House of Milly uses customer relationship management (CRM) database technology to manage and track our marketing efforts. Our CRM databases include personal data belonging to individuals at our clients and other companies with whom we already have a business relationship or want to develop one. The personal data used for these purposes includes relevant business information, such as: contact data, publicly available information and other business information included by House of Milly people based on their personal interactions with you. If you wish to be excluded from our CRM databases, please use this form.
COMBINING AND ANALYSING PERSONAL DATA
SECURITY OF DATA
We are committed to protecting the security of your personal information and take reasonable precautions to guard the personal information we collect. For example, we store the personal data you provide on computer systems that have limited access and that are in controlled facilities to help prevent information about you from loss, theft, misuse and unauthorised access, disclosure, alteration and destruction.
If the security of data is breached we work in accordance with GDPR as follows:
• We will report certain types of personal data breach to the relevant supervisory authority and do this within 72 hours of becoming aware of the breach, where feasible.
• If the breach is likely to result in a high risk of adversely affecting individuals’ rights and freedoms, we will also inform those individuals without undue delay.
• We will also keep a record of all types of personal data breaches.
You can exercise your right to prevent marketing communications to you by leaving certain boxes unchecked on the forms we use to collect your personal data, or by using unsubscribe or opt-out mechanisms in emails we send to you. You can also exercise the right to discontinue marketing communications to you, or to have your personal data removed from our customer relationship management (CRM) databases at any time. In such cases, we will retain minimum personal data to note that you opted out to avoid contacting you again.